Priceless Planet
Priceless Planet Coalition

Priceless Planet Coalition

Uniting as a force for good so that our planet can thrive.

Climate change is one of the biggest threats that the planet and humanity are facing.

Our best resource to address the climate emergency is nature herself. By protecting, enhancing, and restoring our natural ecosystems, we can increase the capture of carbon dioxide and help mitigate climate change.

A restoration project is run through the Priceless Planet Coalition (PPC), an international initiative by Mastercard in collaboration with Conservation International (CI) and the World Resources Institute (WRI), which aims to restore 100 million trees by 2025 around the world.

As part of this global initiative, Emirates Nature-WWF has partnered with Mastercard and PPC to restore and regenerate 50,000 mangroves and associated coastal ecosystems in the UAE by following an ecosystem-based approach. This project is undertaken with support from Emirates Red Crescent.

Get involved with mangrove plantings by participating in our engagement events.